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›Latest News and Insights

# Latest News and Insights

![The Weight of Weightless Things](https://spoor.com/wp-content/uploads/2026/09/AI-scaled-e1790064826234.png)

September 22, 2026

## The Weight of Weightless Things

There are two kinds of people: those who read dystopian fiction to feel frightened, and those who read it to feel prepared. The worrying part is when the two start feeling like the same thing.

I recently re-read The Day of the Triffids by John Wyndham, written seventy-five years ago but as uns...

[Read more](https://spoor.com/ai-the-weight-of-weightless-things/)

![Own-Name Defence: Your Name Is Not a Free Pass](https://spoor.com/wp-content/uploads/2026/09/own-name-defence-e1788251180317.jpg)

September 15, 2026

## Own-Name Defence: Your Name Is Not a Free Pass

A recent UK High Court dispute between Estée Lauder Companies, luxury fragrance founder Jo Malone and fashion retailer Zara is drawing renewed attention to the limits of the so-called “own-name defence”. Both South African and UK law generally permit individuals to use their own names in good fai...

[Read more](https://spoor.com/own-name-defence/)

![Patent Prosecution Highway: Where Does South Africa Fit In?](https://spoor.com/wp-content/uploads/2026/08/Patent-Prosecution-Highway-scaled-e1788855377184.png)

September 11, 2026

## Patent Prosecution Highway: Where Does South Africa Fit In?

The Patent Prosecution Highway (PPH) is an important work-sharing mechanism that can assist patent applicants to reduce prosecution timelines and, in some cases, prosecution costs, across multiple jurisdictions. The PPH network is expanding rapidly, including into African countries, making it inc...

[Read more](https://spoor.com/patent-prosecution-highway-where-does-south-africa-fit-in/)

![After the Final Whistle: What the World Cup Taught Us about Counterfeit Jerseys](https://spoor.com/wp-content/uploads/2026/09/Counterfeit-jerseys-e1789026884277.jpg)

September 4, 2026

## After the Final Whistle: What the World Cup Taught Us about Counterfeit Jerseys

As South Africans celebrated Bafana Bafana's return to football's biggest stage, demand for team jerseys and World Cup-related merchandise surged. While the tournament created valuable commercial opportunities for retailers and brand owners, it also provided fertile ground for counterfeiters look...

[Read more](https://spoor.com/world-cup-counterfeit-jerseys/)

![Is the Strat Shape Still Fender](https://spoor.com/wp-content/uploads/2026/09/Fender-stratocaster-guitar-design-scaled-e1789975607784.jpg)

September 2, 2026

## Is the Strat Shape Still Fender's Signature Riff? The IP Battle Over an Iconic Guitar Design

The guitar community has recently been engaged in the age-old tradition of arguing on the internet over whether Fender is right to protect its iconic Stratocaster guitar design, or whether decades of ubiquity have made the shape as much a part of guitar culture as it is a Fender product....

[Read more](https://spoor.com/fender-stratocaster-guitar-design/)

![Spoor & Fisher Returns as Platinum Sponsor of the 2026 SARIMA Conference](https://spoor.com/wp-content/uploads/2026/09/2026-SARIMA-Conference-e1788854305100.jpg)

August 28, 2026

## Spoor & Fisher Returns as Platinum Sponsor of the 2026 SARIMA Conference

What does it take to turn a good idea into something that creates lasting impact? Often, it takes more than a breakthrough invention or an ambitious research project. It takes the right people, systems, partnerships and expertise to help that idea move from the drawing board into the world.

Th...

[Read more](https://spoor.com/spoor-fisher-returns-as-platinum-sponsor-of-the-2026-sarima-conference/)

![From Seizures to Strategy: South Africa](https://spoor.com/wp-content/uploads/2026/08/SA-counterfeit-2-scaled-e1786527619882.jpg)

August 24, 2026

## From Seizures to Strategy: South Africa's Evolving Battle Against Counterfeiting

While World Anti-Counterfeiting Day has come and gone, the challenge it highlights remains ever-present. In South Africa, counterfeiting continues to cost the economy billions of rands in lost revenue while authorities seize hundreds of thousands of illicit goods each year, highlighting that the ...

[Read more](https://spoor.com/south-africa-battle-against-counterfeiting/)

![Photographs and Copyright: The Copyright Lessons Behind a Recent Celebrity Dispute](https://spoor.com/wp-content/uploads/2026/08/Photographs-and-Copyright-scaled-e1786528564756.jpg)

August 18, 2026

## Photographs and Copyright: The Copyright Lessons Behind a Recent Celebrity Dispute

A recent copyright dispute involving media personality Ntando Duma and photographic agency Pixel Kollective has highlighted a common misconception about photographs and copyright. The dispute arose after a photograph, in respect of which Pixel Kollective owned the copyright, was allegedly used in...

[Read more](https://spoor.com/photographs-and-copyright-law/)

![Is There Such a Thing as a Free Lunch When You Win It? The Law Behind Promotional Competitions](https://spoor.com/wp-content/uploads/2026/07/Promotional-Competitions-scaled-e1786019073444.jpg)

August 7, 2026

## Is There Such a Thing as a Free Lunch When You Win It? The Law Behind Promotional Competitions

A brand runs an on-pack promotion: buy a product, find the code inside, enter it on an app, and you might win a prize – from a free lunch to an all-expenses-paid trip to Paris. Thousands of people enter, and a winner is drawn. The marketing team would love to announce the winner with a photograph...

[Read more](https://spoor.com/the-law-behind-promotional-competition/)

![Dispute of the Showgirls: When Pop Culture Meets Trade Mark Confusion](https://spoor.com/wp-content/uploads/2026/07/trade-mark-confusion-life-of-a-showgirl-2-scaled-e1784201268923.jpg)

July 16, 2026

## Dispute of the Showgirls: When Pop Culture Meets Trade Mark Confusion

The world’s most famous and beloved showgirl finds herself in another legal battle at the intersection of her latest album title “THE LIFE OF A SHOWGIRL”, and a trade mark registration for “CONFESSIONS OF A SHOWGIRL” owned by Las Vegas cabaret artist, writer and podcaster, Maren Flagg (who perfor...

[Read more](https://spoor.com/trade-mark-confusion/)

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