--- title: "Digital Assets and the Evolution of Intellectual Property" description: "There is no topic right now in the Intellectual Property space hotter than Non-Fungible Tokens (“NFT”) and the Metaverse." image: https://spoor.com/wp-content/uploads/2022/02/220221-SF_Newsletter-Image-02.png canonical: https://spoor.com/zh/digital-assets-and-the-evolution-of-intellectual-property/ url: https://spoor.getmd.ai/zh/digital-assets-and-the-evolution-of-intellectual-property/.md last_converted: 2026-07-27T07:11:21.786Z --- ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Article", "@id": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/#article", "isPartOf": { "@id": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/" }, "author": { "name": "Spoor & Fisher", "@id": "https://spoor.com/#/schema/person/7dad7b9bcdd00617832fbe66d90d9c29" }, "headline": "Digital Assets and the Evolution of Intellectual Property", "datePublished": "2022-02-21T13:37:22+00:00", "dateModified": "2022-10-31T07:32:02+00:00", "mainEntityOfPage": { "@id": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/" }, "wordCount": 642, "commentCount": 0, "publisher": { "@id": "https://spoor.com/#organization" }, "image": { "@id": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/#primaryimage" }, "thumbnailUrl": "https://spoor.com/wp-content/uploads/2022/02/220221-SF_Newsletter-Image-02.png", "keywords": [ "nft" ], "articleSection": [ "News Update" ], "inLanguage": "zh-Hans", "potentialAction": [ { "@type": "CommentAction", "name": "Comment", "target": [ "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/#respond" ] } ] }, { "@type": "WebPage", "@id": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/", "url": "https://spoor.com/digital-assets-and-the-evolution-of-intellectual-property/", "name": "Digital Assets and the Evolution of Intellectual Property - 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21 2 月 2022 [nft](https://spoor.com/zh/tag/nft/), ## 不可替代代币（“NFT”） 在 IP 领域，目前没有比不可替代代币（“NFT”）和元界更热门的话题了！那么，什么是元界？什么是 NFT？你为什么要感兴趣？ 这一切听起来非常复杂和技术性，但很简单，元界是一个相互连接的数字空间领域，人们可以在这里连接，更重要的是，花钱！在元宇宙中，你可以作为一个化身存在，你的化身可以与他人联系。通过使用虚拟现实耳机和其他技术，可以增强元界的体验。这就像 Facebook、Amazon、Fortnite 和 Matrix 的结合。 ### 什么是 NFT？ 简而言之，NFT 是独一无二的数字资产。他们的代码编写在区块链分类账中，主要但不限于以太坊区块链，可用于无可辩驳地证明 NFT 的所有权，以及潜在地证明 NFT 中所代表的基础工作的真实性。 NFT 与 Bored Apes Yacht Club 创作的 NFT 一样，可以是存在于数字空间中的独一无二的艺术作品，它有可能通过例如彻头彻尾的方式为创作者创造收入销售或许可。 例如，这些还可以通过推销、出租或质押为买方创造收入。 在 Metaverse 中，您的化身可以穿着最新的 Adidas 运动鞋，可以出现在 BMW 的虚拟约会中，并且可以将最新的 Bored Ape NFT 挂在他们的数字墙上。 2022 年 2 月 6 日，元界第一次婚宴举行！想想接下来会发生什么真是太疯狂了…… 虽然元界和 NFT 的创建和交易仍处于起步阶段，但它们正在快速成长。在这个领域投资的金额是惊人的！ NFT 市场在 2021 年创造了超过 $230 亿的交易量， [外海](https://opensea.io/) （营销和销售 NFT 的平台）2021 年 NFT 销售额超过 $35 亿。 NFT（如门票、艺术品或运动设计）或其他数字商品（如运动鞋）的销售为品牌所有者和营销人员利用其声誉和知识产权开辟了巨大潜力。由艺术家 Grimes 创作的 NFT 音乐视频产生了 $389,000，某些 ASICS Sunrise Red 运动鞋 NFT 在撰写本文时的价格为 12 ETH（约 $33 600）。 ► 你需要知道的一切 [为 NFT 提交商标申请](https://spoor.com/filing-trade-mark-applications-for-nfts/). ### 元界和 NFT 的创建 由于元界和 NFT 的创建对您的品牌具有潜力，因此确保您的知识产权受到保护非常重要。就像在物理世界中一样，侵权者利用品牌的声誉，制造产品或作品的仿制品和复制品。复制设计、艺术作品或任何其他形式的知识产权的可能性在 Metaverse 和与 NFT 市场相关的情况下同样普遍。 我们甚至看到仿冒品到达了元宇宙！ 从创建到保护，从广告到数字世界中资产的商业化，在这个新空间中导航可能很困难。出于这个原因，Spoor & Fisher 组建了一支涵盖所有知识产权领域的专家团队，他们可以回答您的任何问题并为您提供所需的建议，以确保您的品牌处于这个新市场发展的最前沿。 我们在这里让您高枕无忧，确保您的品牌和知识产权资产受到保护。 如果您想了解更多信息，请随时致电 +27 12 676 1111 与我们联系，或者发送电子邮件至 info@spoor.com。 您也可以直接联系我们的任何 NFT 和元界专家团队，其中包括 [斯科特·桑德斯](https://spoor.com/our-people/scott-saunders/) （联系）， [杰里米·斯佩雷斯](https://spoor.com/our-people/jeremy-speres/) （合作伙伴）和 [赫尔曼·布利诺](https://spoor.com/our-people/herman-blignaut/) （伙伴）。